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Welcome to the Sisterhood You Actually Choose

🔥 BBX (Bitches Be Crazy)

BBX is the unapologetic sisterhood for women who don’t need permission to be bold, brilliant, hilarious, dramatic, stubborn, unfiltered, or full-on chaos.

Whether you’re the ring-leader, the emotional support friend, the troublemaker, the mom-friend, or the one who "probably shouldn't have said that," BBX is your tribe. This is where strong women laugh louder, push harder, own their crazy, and make life infinitely more interesting.

If that sounds like you… welcome home, Sister.

ABOUT BBX

Meet M.I.T.C.H.™

MITCH is the brotherhood for men who proudly love, support, survive, celebrate, and - let’s be honest - occasionally endure the 'Bitches They Love'.

Being a MITCH man isn’t weakness. It’s loyalty mixed with sarcasm, grit, inside jokes, and the unspoken understanding that life is better with a crazy woman by your side.

If you’ve ever said “Yeah… she’s nuts… but she’s MY kind of nuts,” congratulations -you’re one of us.

Meet MITCH

BBX & M.I.T.C.H. Memberships

Right now, we’re keeping it simple: bold BBX and MITCH™ gear you can actually wear, gift, and laugh about.

But if enough of you show up and support the launch, here’s what we’d love to build next:

• BBX “Founding Sister” Membership – early access to drops, limited designs, and private community perks.
• MITCH™ Club - challenges, contests, and rewards for the ones who stayed.
• Exclusive Content - stories, behind-the-scenes chaos, and member-only designs that never hit the public shop.
• Special Launch Perks – discounts, surprise drops, and maybe even some IRL mischief.

For now, the best way to vote “YES, build this” is simple:

👉 Subscribe. Suggestions welcome!

👉 Grab some merch.
👉 Share it.
👉 Tag us.

If the response is there, we’ll build the rest.

Shop the Launch